Our Leadership

Our Leadership

EXECUTIVE TEAM

Group Management Committee

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Vanessa Lim

Vanessa Lim

Executive Director

Ms Vanessa Lim Xiu Fang is our Executive Director and was appointed to the Board in September 2021. Ms Vanessa holds a Bachelor of Arts Degree from London College of Fashion. Prior to joining the board , She has over 8 years of experience in the international trading, online retailing and logistic industry. Vanessa’s expertise lies in the operational management of Ariki Group and Beauty Eleganza which encompassed business development , sales acquisition, strategic brand diversification, and brand management.

Jeffrey Hong

CEO/ Executive Director

Mr. Jeffrey Hong, a Singapore citizen, is the Chief Executive Officer and Executive Director of the Group and spearheads the Group’s overall growth, position and long-term strategic planning and goals. He has more than 28 years of experience in the real estate industry and is known for his syndication for property development and has been involved in several merger and acquisition exercises for Singapore listed companies. Mr. Jeffrey Hong excels in investment projection and estimation of costing and revenue, units’ distribution, design and space planning, sales and marketing, as well as advertising and promotional strategies. He graduated with a Master of Science with an emphasis in Global Business and Marketing from the City University of New York.

To Be Updated

Lo Kim Seng

Lead Independent Director

To Be Updated

Vanessa Lim

Vanessa Lim

Executive Director

Ms Vanessa Lim Xiu Fang is our Executive Director and was appointed to the Board in September 2021. Ms Vanessa holds a Bachelor of Arts Degree from London College of Fashion. Prior to joining the board , She has over 8 years of experience in the international trading, online retailing and logistic industry. Vanessa’s expertise lies in the operational management of Ariki Group and Beauty Eleganza which encompassed business development , sales acquisition, strategic brand diversification, and brand management.

Lawrence Chen

Independent Director and Non-Executive Chairman

Mr Chen is currently serving as directors and audit partners in various companies and partnerships. He has extensive experiences in providing assurance and advisory services to a broad range of clients from traditional trading to digital marketing, crypto currency, Registered Fund Management Company (RFMC), hedge funds and etc. Past and present clients include Singapore Stock Exchange (SGX), New York Stock Exchange (NYSE) and Shanghai Stock
Exchange (SSE) listed companies, multinational corporations in Singapore, Malaysia and China. He has also successfully team lead and assisted
clients as reporting accountant in Initial Public Offering (IPO) and Reverse Take Over (RTO) on SGX.
 
He is a Chartered Accountant of Singapore, a fellowship member of Association of Chartered Certified Accountants and a member of the Singapore Institute of Directors (SID).

Mr Terrence Tan

Independent Director

Mr Tan has about 15 years of working experience in the areas of equity research, corporate finance, private equity and venture capital. Terry specializes in deal origination, investment structuring, M&A and exit strategies. He has previously worked for various financial institutions and also lectured financial and business modules at both undergraduate and postgraduate levels. He has delivered lectures to junior and senior executives from MNCs such as United Technologies, General Electric, Shell and Singtel etc. Terrence holds a Bachelor’s Degree in Electrical Engineering from the National University of Singapore and an MBA in Finance from Nanyang Business School.

Vanessa Lim

Vanessa Lim

Executive Director

Ms Vanessa Lim Xiu Fang is our Executive Director and was appointed to the Board in September 2021. Ms Vanessa holds a Bachelor of Arts Degree from London College of Fashion. Prior to joining the board , She has over 8 years of experience in the international trading, online retailing and logistic industry. Vanessa’s expertise lies in the operational management of Ariki Group and Beauty Eleganza which encompassed business development , sales acquisition, strategic brand diversification, and brand management.

Jeffrey Hong

CEO/Executive Director

Mr. Jeffrey Hong, a Singapore citizen, is the chief executive officer of the Group and spearheads the Group’s overall growth, position and long-term strategic planning and goals. He has more than 28 years of experience in the real estate industry and is known for his syndication for property development and has been involved in several merger and acquisition exercises for Singapore listed companies. Mr. Jeffrey Hong excels in investment projection and estimation of costing and revenue, units’ distribution, design and space planning, sales and marketing, as well as advertising and promotional strategies. He graduated with a Master of Science with an emphasis in Global Business and Marketing from the City University of New York.

Lawrence Chen

Lead Independent Director

Mr Chen is currently serving as directors and audit partners in various companies and partnerships. He has extensive experiences in providing assurance and advisory services to a broad range of clients from traditional trading to digital marketing, crypto currency, Registered Fund Management Company (RFMC), hedge funds and etc. Past and present clients include Singapore Stock Exchange (SGX), New York Stock Exchange (NYSE) and Shanghai Stock
Exchange (SSE) listed companies, multinational corporations in Singapore, Malaysia and China. He has also successfully team lead and assisted
clients as reporting accountant in Initial Public Offering (IPO) and Reverse Take Over (RTO) on SGX.
 
He is a Chartered Accountant of Singapore, a fellowship member of Association of Chartered Certified Accountants and a member of the Singapore Institute of Directors (SID).

Mr Terrence Tan

Independent Director

Mr Tan has about 15 years of working experience in the areas of equity research, corporate finance, private equity and venture capital. Terry specializes in deal origination, investment structuring, M&A and exit strategies. He has previously worked for various financial institutions and also lectured financial and business modules at both undergraduate and postgraduate levels. He has delivered lectures to junior and senior executives from MNCs such as United Technologies, General Electric, Shell and Singtel etc. Terrence holds a Bachelor’s Degree in Electrical Engineering from the National University of Singapore and an MBA in Finance from Nanyang Business School.

To Be Updated

Terrence Tan

Independent Director

To Be Updated

Lawrence Chen

Independent Director

Mr Chen is currently serving as directors and audit partners in various companies and partnerships. He has extensive experiences in providing assurance and advisory services to a broad range of clients from traditional trading to digital marketing, crypto currency, Registered Fund Management Company (RFMC), hedge funds and etc. Past and present clients include Singapore Stock Exchange (SGX), New York Stock Exchange (NYSE) and Shanghai Stock
Exchange (SSE) listed companies, multinational corporations in Singapore, Malaysia and China. He has also successfully team lead and assisted
clients as reporting accountant in Initial Public Offering (IPO) and Reverse Take Over (RTO) on SGX.
 
He is a Chartered Accountant of Singapore, a fellowship member of Association of Chartered Certified Accountants and a member of the Singapore Institute of Directors (SID).

Mr Lo Kim Seng

Independent Director

Mr Lo is an Advocate and Solicitor of the Supreme Court of Singapore. His main area of work is on corporate and commercial laws, with a focus on mergers & acquisitions, capital markets and VC/private equity work. 

He was previously a trainer with the Singapore Institute of Directors on corporate governance in the Listed Company Directors Programme.

Mr Lo is currently also the Lead Independent Director at No Signboard Holdings Ltd.

Tang Yaozhi

Group Operation Director

Mr. Tang Yao Zhi, our Group Operations Director. With over a decade of experience, Mr. Tang oversees the day-to-day operations, ensuring efficiency and alignment with company objectives. He has more than 10 years management experience working in a major Japanese MNC focusing on business development in Singapore, Malaysia and Philippines. Mr Tang holds a Bachelor of Business in Management Degree from Royal Melbourne Institute of Technology. His strategic leadership and commitment to operational excellence drive our success.

Terry Cheung

Chief Financial Officer

Mr. Terry Cheung was appointed as the Chief Financial Officer (“CFO”) of the Group with effect from 18 December 2023. Mr. Cheung oversees the financial, accounting, taxation, regulatory compliance, corporate exercise and secretarial matters of the Group. He has more than 16 years’ experience in audit, financial accounting and business management. He holds a Bachelor Degree of Accountancy from Hong Kong Baptist University and is a Chartered Accountant of the Institute of Singapore Chartered Accountants and a Certified Public Accountant of CPA Australia.

Stanny Chai

Project Director

Mr Stanny Chai, a Singaporean citizen, is the Project Director, overseeing the construction’s progress of the group. He has more than 21 years of extensive experience in the construction industry. He specializes in projection management for construction, architectural and interior design.

Irene Kiew

Head of Design & Sales

Ms Irene, a Singaporean citizen, is the Head of Design, overseeing the renovation, interior and fit-out of the group. She has more than 22 years of extensive experience and is extremely well-versed in detailing and functionality of a home.  She holds a Diploma in Interior Design from the Malaysian Institute of Art.